Keenon Jackson started building his lane out of Compton in 2008, co-founding Pu$haz Ink with DJ Mustard and signing to Def Jam a year later off the strength of mixtapes and the 2010 breakout "Toot It and Boot It." His 2014 debut My Krazy Life hit No. 2 on the Billboard 200 and became a defining document of modern West Coast street rap, produced almost entirely by Mustard. Founded 4Hunnid Records in 2015 and has kept a steady run of albums going ever since, staying one of the coast's most consistent voices for over a decade.
